Johnathan Hanh Nguyen & Le Hong Thuy Tien | BoF 500 | The People Shaping the Global Fashion Industry

Indisputably Vietnam’s fashion power couple, the Imex Pan Pacific Group is a diversified conglomerate that controls a majority of the Vietnamese market in distributing brands such as Chanel, Burberry,

Ralph Lauren
, Rolex, Cartier and all of the LVMH brands operating in Ho Chi Minh City and Hanoi.

Vietnam’s fashion power couple Johnthan Hanh Nguyen and Le Hong Thuy Tien are chairman and president of Imex Pan Pacific Group. The now diversified conglomerate controls a majority of the Vietnamese luxury market, through distribution agreements with brands including Chanel, Burberry, Ralph Lauren, Ferragamo, Rolex, Cartier and all of the LVMH brands operating in Ho Chi Minh City and Hanoi.

They have managed to develop their distribution network to capitalise on the populations emerging appetite and purchasing power for luxury, driving an average growth rate of 15 to 20 percent. Both husband and wife are now moguls in their own right, heading up distinct divisions in what has become a significant luxury trading company, through expansion into prime real estate and commercial development, mall and duty free operations around the country.